Strategy Heritage Museums Morivation


Every successful project begins with a well thought out plan…

From working to a critical time frame to leveraging the most from your budget, Motivation has a long history working strategically with museum & heritage projects, from inception to completion.

Whatever the media, whatever the scale, we like to get involved at the earliest stage. We are happy to offer advice on techniques, times-scales and also that sometimes thorny subject of budgets!

If you need official reports for funding applications we can write these for you. We also offer what we call an interpretation audit…

Interpretation Auditing

This is designed to provide the basis for rethinking your interpretative strategy, use of media and general design. It can incorporate visitor flow, visitor surveys and more – it all depends on how deep you’d like us to go. This Interpretation Audit can form part of or give rise to a Master Plan.

Interpretative Master Planning

We often work with our clients to develop and evolve initial concepts or themes, or can help you to devise these. We are adept in the development of underlying ideas that then act as the foundation to the whole project. Ideally we want to make the creative ideas and the structural design of the building, or layout of the location, work in synergy to deliver the most effective and engaging visitor experience.

Communication techniques, mixed media and variety are key to delivering effective messages and appealing to the identified target audiences and age groups.

Visitor Focus

At Motivation, visitors are our omnipresent focus, they are the very heartbeat of every museum or heritage experience and it is our given purpose to motivate them.

We have worked with Motivation on a number of projects over a long period of time. I’m pleased to say that they constantly deliver creative and new approaches and translate the brief into effective interpretation.

Mark FentonInterpretation Manager Hampshire County Museums Service

Recent Work

We work on many different kinds of projects in the Museums, Heritage and Visitor Experience sector.
Here are just some examples of our work.
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Call 07793 606236